HubSpot for Economic Development
Simple
Easy
Effective
Designed by economic developers for economic developers and used by over 100 communities today.
Available Modules and Functionality
BRE
A complete BRE program - hit your BRE goals and run better BRE meetings.
Assistance Tracking
Track all assistance provided to local companies - capture KPI's and report on assistance outcomes.
Recruitment
Recruit new businesses - we'll help you find the right accounts to target based on industry fit and intent data.
RFI's
See how we can streamline and improve your RFI response process.
Social Media Scheduler
Automate posts and track engagement. Plan, publish, and analyze social content from one centralized platform.
SEO Optimization
Boost visibility, drive organic traffic. Actionable insights, performance monitoring.
AEO
Answer engine optimization to help your website rank with AI search.
Dashboards and Reports
The reports on your dashboards update on their own - export to .pdf or powerport.
Incentives
Manage the incentive agreement lifecycle - from application to performance agreement tracking.
Sites and Buildings
Tap our AI Powered Sites and Buildings tool - respond lightning fast to RFI's with intelligent automation.
Content Creation
Create content using built-in AI tools that design based on your brand and brand voice. Your marketer's new Best Friend.
Marketing Services
Work with our marketers or have our team do it for you. Copy, Ads, Design, Campaigns, Blogs, Social.
Grants - Grant Management
From getting grants to funding others with grant funds, we've got you covered.
Events and Event Management
An entire event management system to help you run world class events.
Marketing Trips - Delegations
Track engagements and results whether you're bringing delegations to town or when you're participating in events and mission trips.
Agenda Management
Control the process to create the content you need for your next city or county public meeting.
Investors - Members
Sales, Renewals, New Investor / Member onboarding and invoicing all from 1 platform.
Real Time Analytics Dashboard
Instant performance clarity. Track key metrics, make data-driven decisions.
Project Management
Track and manage all projects with ease.
Goals
Track and manage progress towards set goals and objectives.
Frequently Asked Questions
Questions? We are here to help
Is a platform built on HubSpot more expensive than purpose-built EDO software like Bludot or CivicServe?
The total cost comparison is more nuanced than the subscription price alone. CivicServe's implementation for a mid-sized EDO can run $44,000 or more for a single-purpose incentive management tool. Bludot charges per-module pricing that adds up quickly as you expand use cases. HubSpot with an EDO-specific configuration from Convergence provides membership management, BRE, project tracking, marketing automation, a website CMS, AI tools, payments, and board reporting — functions that would otherwise require three to five separate software subscriptions — in a single platform. When you account for the tools you can consolidate and eliminate, HubSpot typically delivers a lower total cost of ownership.