It's about Leads and Quality Engagement

We Provide The System ... HubSpot for Economic Development's CRM works with HubSpot Marketing Tools to drive targeted audiences to Your Website (which is connected to HubSpot as well).  Website visitors take another step on their buyer's journey - and our marketing tools, techniques and strategies are in place to lead your new lead / contact to successfully engage with you.

Go Beyond Tracking website visits... you want and need actual engagement, yes, this means LEADS which are trackable so that you can hold your marketing agency accountable. 

What are we talking about?

• Business Attraction Leads (ideally "best fit prospects from targeted industry clusters")
• Engage Site Selectors - stand out and "connect"
• Talent Attraction Leads - you can and will connect with talented people considering moving to and working in your community
• Drive Event Attendance and Engagement
• Educate and Engage Local Business - for BRE and Workforce Development
• Investor and Capital Campaigns
• Proactive - targeted outreach - Target Account Marketing
• Improved social media marketing where you see the impact and grow and engage your audience

Our Marketing Services are focused on results

We will help you create and refine your marketing plan - and then, we will help you execute the plan.

• identify best fit prospects by industry cluster
• utilize "in-market" lead sources to effectively target companies of interest (Account Based Marketing)
• create marketing campaigns and use Marketing KPI's to track results and progress
• apply branding and story telling techniques
• use lead conversion tools and strategies to convert website traffic to lead

If you've spent money on marketing but can't quantify the results, let's change that. 

We will help you see what's working - so you can "double down" on what works.

If you already have an internal marketing team, we have marketing experts that can provide additional support. Marketing is Complex and cannot be done by 1 person effectively, especially when the stakes are this high and so many tools and technologies are in play - it's impossible for 1 person to do it all.